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Learning Strategy Analysis
Organization Development Case Study
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Johnson & Johnson
Cincinnati, OH
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Challenge:
A medical educating and training department for a company
that develops and markets advanced medical devices for minimally invasive and
open surgical procedures needed to partner more strategically with field
marketing and end users.
Goal:
To improve efficiency and performance in delivering education solutions
Solution:
- To create a new approach to learning organization-wide
- To become recognized as a premier learning organization in the medical device industry
- In partnering with BI, a 3-phase Learning Strategy Analysis was implemented:
- Phase I: Pre-work. Purpose to establish a foundation of what is currently being done and to
validate objectives, vision and branding.
- Phase II: 3-day Strategy Meeting with key stakeholders (inputs include: performance objectives,
target audience, curriculum analysis, content gap analysis, technical analysis, learning culture, and reward
and recognition analysis.)
- Phase III: Report and Validate Outcomes with a plan for fulfilling their mission to create a new
approach to learning. The strategy encompasses new efforts and key actions that are to be implemented
in critical areas of content, measurement, internal/external communications, rewards/recognition and technology.
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